Latin America: Searching for El Dorado
For two centuries European explorers searched the Americas for the famed city of gold – El Dorado. By now we all know there was no golden city; at least, none that was ever found. Yet, the expeditions across Latin America continue today, not for gold but for banking profits. Unfortunately, many of today’s expeditions have yielded similar results to those of the Conquistadors of old. The good news is that for others, Latin America has delivered markets in which financial institutions earn superior profits.
In this Strategic Commentary, Speer & Associates, Inc. (S&A) examines characteristics of the Latin American region that influence prospects for financial institutions to achieve meaningful returns. S&A believes that Latin America is not a homogenous region but that each market carries a unique set of circumstances that should be carefully considered. The expedition across Latin America is not easy. However, S&A contends that El Dorado can be found. Let the journey begin!
